Election season is the time when political parties resort to innovative means and methods to promote the party and reach the people in a novel way. While it is an appreciable way but the poll norms should also be observed. The BJP leaders in Gujarat poll campaign on November 26 had tea collectively and coincided it with the Mann Ki Baat programme. The argument was that the Congress mocked at the Prime Minister’s ‘chaiwala’ past in a meme. It was not in good taste and the Youth Congress realizing it deleted the post from social media later. To counter it the BJP organized ‘Mann Ki Baat Chai Ke Saath’.
The BJP president Amit Shah listened to the programme at a tea stall in Ahmedabad’s Dariyapur area which is a Muslim dominated locality. Union Finance Minister Arun Jaitley was present in Surat west assembly constituency. Other Union Ministers and leaders also participated in the programme. The programme was held across the state at more than 50,000 polling booths. It was an innovative way to campaign for the party but it was also sheer exploitation of a government programme in which the Prime Minister addressed the students. No government programme, and that too a one which is meant for the students, can be used for the party campaign. It was a grave violation on the part of the BJP. However, the Congress took it in a sportsman spirit and did not make a mountain of a mole hill.
The Union Minister Smriti Irani said the people of Gujarat would teach a stern lesson to the Congress for its anti-poor mindset. Both the BJP and the Congress are using all their resources to convince the people in their favour.